Online dating faqs article
In fact, it can even prevent you from a making a decision in the first place.
You might assume that when trying to find a good dating partner, having a large, varied pool of potential candidates available to you is a good thing, but new research indicates that it is not.
If you’re still not entirely convinced, consider the fact that you are able to judge the appeal of a face in less than 13 milliseconds.
That’s right, research strongly suggests that your mind has decided on the attractiveness of a face before you are even consciously aware of the fact that you have seen one.
When the little buzzer went off after three minutes, I was (typically) still in the process of trying to explain to my bedazzled dating partner why my last name has three syllables (it’s Dutch).
As you can imagine, I did not find the love of my life.
Well, several experiments have shown that when shoppers are presented with either an extensive or limited amount of potential consumer choices (e.g.
chocolates, jam flavors) more people actually end up making purchases, and are happier, when the choice environment only offers a limited set of options.
Because of their simplicity, heuristics have long been viewed as inferior to rational thought.
This effect was particularly strong when people were faced with a large number of potential partners.
In fact, when both conditions were present, participants were more likely to make no decision at all.
It is not that surprising that our decision making system breaks down when the human brain is confronted with too many options.
Similar evidence is found in other non-human animals.